After Two Years Of Broken Promises, Does Google Need To Explain More to Maintain Trust In Search?

For two years running, Google’s broken major promises about search. It began doing paid inclusion in 2012, which it once called “evil.” This year, it’s experimenting with banner ads it said would never be allowed. Both represent major philosophical shifts for the company...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/HlujlD6IeDo/google-broken-promises-trust-177696