PPC and SEO have always been complementary marketing channels — but have you been using this combination to its full potential? With keyword data now largely gone and Hummingbird making quality content vital to your SEO strategy, it has never been more important to invest in SEO — but...
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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/oETF8UE70qM/how-paid-search-can-aid-your-seo-efforts-178037
Please visit Search Engine Land for the full article.
from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/oETF8UE70qM/how-paid-search-can-aid-your-seo-efforts-178037
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