Wednesday, November 20, 2013

Bing Ads Introduces Refined Broad Match Keyword Targeting

In an effort to help advertisers attract more click volume from the Yahoo Bing Network, Bing Ads has rolled out Broad Match keyword targeting. The company says that with refinements and ongoing updates the “Bing Ads platform is able to deliver Broad Match conversion metrics that are 85% of...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/Hm7Ct5URJUI/bing-ads-broad-match-keyword-targeting-177814

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