Google Introduces Automatic Item Updates For PLAs

Up to now, Google has systematically disapproved product listing ads when retailers had price or inventory variances between their product feed and the microdata on their sites. Now, to help retailers maintain consistent visibility in PLAs, Google has launched “automatic item updates”...



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It’s Not (All) About The Links: Communicating For Outreach

You've researched and identified your link building targets, but what's the best way to speak to them? The post It’s Not (All) About The Links: Communicating For Outreach appeared first on Search Engine Land.



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How To Create A 301 Redirect Map

Overhauling your site? Without a 301 redirect map, you risk losing valuable search equity. The post How To Create A 301 Redirect Map appeared first on Search Engine Land.



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Google Testing Smartphone Friendly Icon In Search Results, Again

Google is once again showing mobile smartphone icons on smartphone friendly search results, while searching on your smartphone. Many searchers are noticing it and Brent Payne sent us a screen shot. Here is what the smartphone icon looks like on an iPhone using Chrome: This is what I see on my...



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Old content and Panda 3.4

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1vtv9e9

The Idea of Going “Big” with Content Writing

via Notion Technologies http://ift.tt/1CCs2nz

No need to optimize mobile website anymore?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1v107Lu

John Mueller - Don't Expect Visible Ranking Change from HTTPS Switch

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1vpbL32

Calculating The Risk Of Search Engine Spam

Contributor Shari Thurow describes what can happen if you don't follow search engine guidelines on SEO. The post Calculating The Risk Of Search Engine Spam appeared first on Search Engine Land.



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Udi Manber Moves To YouTube As Head Of Search

Udi Manber, a longtime Google search executive, has been shifted over to YouTube where he’ll lead search efforts on Google’s super-popular video sharing/viewing website. The news was first reported by the Wall Street Journal in an article about executive changes at YouTube. A Google...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/bBQxZo8QMeo/udi-manber-moves-youtube-head-search-204508

Real Client Data On How Google’s Pigeon Update Affected Real Estate SEO

You might be surprised to find that, for one vertical at least, the results after Pigeon were not at all what one would have expected. The post Real Client Data On How Google’s Pigeon Update Affected Real Estate SEO appeared first on Search Engine Land.



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