Across the digital landscape, advertisers increasingly have the ability to understand their customers, not just by their online searches, but also by behavioral and demographic data. Audience-centric performance advertising combines the power of purchase intent with this demographic and behavioral...
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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1uGZ5V0
Please visit Search Engine Land for the full article.
from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1uGZ5V0
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