SPONSOR MESSAGE: Performance Marketing 2.0: Audience Targeting and Building a Database of Intent

Across the digital landscape, advertisers increasingly have the ability to understand their customers, not just by their online searches, but also by behavioral and demographic data. Audience-centric performance advertising combines the power of purchase intent with this demographic and behavioral...



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Mountain View stats oddity - Any idea why this happens?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1s8jT8m

Panda 4.1 Rolling Out

from Google SEO News and Discussion WebmasterWorld http://ift.tt/YerBQL

Wanted: Session Ideas For SMX West

Do you have a topic you’d like to see covered in a session at SMX West 2015 on March 3-5, 2015? Something you’d like to see covered in depth, or a discussion of strategies and tactics for getting the most out your search marketing campaigns? If so, we’d like to hear from you. Anyone can...



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Pigeon Rolled Back? Law Firm Study Says Yes

Local search marketers have been concerned about the impact of Google's Pigeon update on small businesses -- has the search giant taken notice? The post Pigeon Rolled Back? Law Firm Study Says Yes appeared first on Search Engine Land.



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Will Merging Two Sites Consolidate Page Rank?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1q5dlR8

Bing Ads Makes Combined Tablet-Desktop Targeting Official

Desktop and tablets are now united across paid search — with one caveat. Bing Ads has officially combined tablet and PC targeting in search campaigns on the platform, following on Google’s move to do so last year with the introduction of Enhanced Campaigns. Bing Ads announced the...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1BWsYB6