Friday, January 25, 2019

Fighting brand fatigue through A/B testing

Here’s how an e-commerce business tested different ad copy and images on Facebook to lower their CPA by 70 percent over three months.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://selnd.com/2RfCYnA

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