The “similar audiences” feature has been around for some time now, but this type of audience list is still heavily underused. So, what are similar audiences? Google uses your existing remarketing lists to characterise the types of users within them and then makes its own audience lists...
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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1hMX1ot
Please visit Search Engine Land for the full article.
from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1hMX1ot
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