Monday, December 2, 2013

Paid Search Spend Surges 27%, Mobile Grabs 40% Thanksgiving, Black Friday Spend

Amid reports that brick and mortar sales were lackluster over the Thanksgiving weekend, ecommerce is looking like a bright spot this holiday season, with mobile devices playing an increasingly important role. Mercent, which powers major retailer campaigns online for brands including Brookstone,...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/2GV3vfTXrHI/paid-search-spend-surges-27-mobile-grabs-40-thanksgiving-black-friday-spend-178613

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