Monday, July 12, 2021

Google July 2021 core update is finished rolling out

After 12-days, Google said the July 2021 core update is done. It rolled out between July 1st and July 12th.

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The Search Engine Land mentorships have been announced; Monday’s daily brief

Plus, on the hunt for something new in 2021? New job opps in search

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Video Extensions in Microsoft Advertising give search marketers opportunity to test video ads in SERPs

Video Extensions give advertisers the opportunity to test new types of visual ads directly in search results.

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Saturday, July 10, 2021

Search Engine Land mentorship program partnerships announced

The mentorship program includes three PPC and three SEO mentorship matches.

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Friday, July 9, 2021

Google now does soft 404 detection by device type

This can lead to Search Console showing you everything is fine but in reality, some of your desktop pages may not be indexed.

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Why brands should care about inclusion in marketing; Friday’s daily brief

Plus, Merchant Center guidelines change in August — for the advertiser’s benefit

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Google’s Pandu Nayak shares his roadmap for MUM and how it can help the company handle more complex queries

“There is no expectation that it will become this question-answering system,” Nayak told Search Engine Land, adding that such a system is “just not useful” for complex needs.

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