Two subdomains - keyword cannibalisation?

from Google SEO News and Discussion WebmasterWorld https://ift.tt/3vBU8R3

How and why you should pause paid search (for science)

With the right structure and parameters, pausing paid search can be an invaluable source of data for PPC professionals.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3vAfjDk

Ranking only for branded kws: why is this happening?

from Google SEO News and Discussion WebmasterWorld https://ift.tt/3oXL2LY

Facebook Import is now available in Microsoft Advertising

Advertisers can import up to 10,000 campaigns for each account.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3fRxwp7

The Email Marketing Periodic Table: Manage deliverability and optimization like a scientist

This new resource gives marketers insights into the building blocks for good campaigns.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2RJcH7r

The greatest hits from Google Marketing Livestream, plus Microsoft Advertising’s new ads and social management pilot; Friday’s daily brief

New features are available in Google Ads for local businesses, travel, and more.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3fQCiDt

LCP vs Media Images vs Rater Guidelines, oh my.

from Google SEO News and Discussion WebmasterWorld https://ift.tt/3fRPjfQ