Friday, April 16, 2021

One-star ratings on Google are deemed not defamatory and why that’s a problem

It’s crucial to have a solid review management strategy in place and for local SEOs to manage SMB expectations around review removal.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/32ooNo9

How to incorporate search demand in your campaign optimizations

Plans are great to help guide you towards your goal; however, incremental success against your goal requires changing with users and remaining adaptable.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3ed0aQV

The Google product reviews update was a big one; Friday’s daily brief

Plus, Google Ads insights page, CLS metric changes and possible soft 404 bugs.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3e7bg9Y

Question about establishing business details with Google.



from Google SEO News and Discussion WebmasterWorld https://ift.tt/3so4YrA

Thursday, April 15, 2021

Google Ads to roll out dynamic exclusion lists in coming weeks

Dynamic exclusion lists can make it easier for your brand to avoid showing near unwanted content while requiring less of the advertiser’s time and attention ongoing.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3dngdMs

Nova PBS airs episode on Google Search

Title: "Search Engine Breakdown"

from Google SEO News and Discussion WebmasterWorld https://ift.tt/3aeB7eW