Wednesday, April 7, 2021

Google Ads’ continuous audience sharing is now available from sub-accounts

When enabled, existing and new remarketing lists you create from sub-accounts are automatically shared with your manager account.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/39OnLWs

Tuesday, April 6, 2021

Prabhakar Raghavan, Google’s head of search appoints new leads

Elizabeth Reid to lead core search experiences, Cathy Edwards to lead Apps, News Discover and Ecosystem efforts and Sissie Hsiao to lead Assistant.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3cRMNpM

Supreme Court sides with Google and why you should advertise at the point of purchase; Tuesday’s daily brief

Plus, Facebook leaks 500 million users’ data

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2OswOoI

Yelp introduces a searchable Asian-owned business profile attribute

In February, Yelp searches for Asian-owned businesses were up 130% YoY.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3fJwyNl

Next week: Actionable, expert-led content training at SMX Create

Attending SMX has never been easier or more affordable. What are you waiting for?

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/39LNuyL

"No effect on Google Search": Bots, DA & PA. per John Mueller & SER



from Google SEO News and Discussion WebmasterWorld https://ift.tt/3wpO92R

Monday, April 5, 2021

Check your YoY reporting and how to set HARD, DUMB or FAST search marketing goals; Monday’s daily brief

Plus, ORM strategies when attack sites strike and Facebook says the algorithm isn’t the ONLY one to blame

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3cQUo84