Does having empty H2 container tags on a page hurt SEO?

from Google SEO News and Discussion WebmasterWorld https://ift.tt/3oVhNYE

Australia gets News Showcase and how Google handles duplicate content for paid and organic: Monday’s daily brief

Plus, Google Ads Auto Applied Recommendations explained

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/36URNq5

Google publishes new manual actions aimed at Google News and Discover penalties

Google has not yet announced the addition of these new manual actions but they are all visible in the help documents.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2O9cTKO

Social media as an SEO ranking signal defies logic

from Google SEO News and Discussion WebmasterWorld https://ift.tt/36QsTrO

Outdated blog content, majority of site, keep it or delete it?

from Google SEO News and Discussion WebmasterWorld https://ift.tt/2O5vNSR

Google expands phrase match to include broad match modifier traffic

Broad match modifier will be phased out as part of the change.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3rlibRH

Google Ads Auto Applied Recommendations: Every setting, explained

There are 35 AI-based ads suggestions. Here’s tactical guidance on how to apply them to optimize your campaigns.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2YHgXnx