Thursday, December 10, 2020

How to compete with Google in the SERPs, make the jump to agency or in-house, and support ‘the doers’ in your organization

Areej AbuAli discussed a wide range of topics affecting the SEO industry at SMX.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/372Gixn

Google Search Console API gains fresh data & more

Not only can you get fresher data via the API, you can also manage your domain properties and more.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2KckLZW

Wednesday, December 9, 2020

New key insights from Google’s John Mueller at SMX

Topics include the Page Experience Update, FAQ schema, request indexing tool, diversity and much more.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/36XpCHv

Google rolls out App campaign type to re-engage existing users

Starting next year, App campaigns for engagement may also include a custom prompt for users in Search.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3ozQW4C

Pages deindexed & GSC showing 'noindex' detected in 'robots' meta tag



from Google SEO News and Discussion WebmasterWorld https://ift.tt/2ItmlGr

Why your content strategy needs both rank-worthy and link-worthy content in the mix

How a two-pronged approach can help you increase brand awareness and organic traffic.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3oASv2k

Tuesday, December 8, 2020

New EU regulations compel more transparency for search rankings

Guidelines seek disclosure of major ranking factors by Google, Amazon.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3lZ7lOl