Tuesday, June 16, 2020

Next on Live with Search Engine Land: The future of AMP and what to consider before Google lifts the Top Stories requirement

Next year, AMP will no longer be a requirement for content to appear in Google’s Top Stories section. We’ll discuss the questions this raises over whether publishers will continue using AMP or optimize for Google’s new page experience algorithm to get their articles in the coveted Top Stories...

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3e0BfP0

May e-commerce exceeds holiday 2019, setting up the battle of the marketplaces

Walmart brought in more online revenue than eBay in May for the fist time.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/30OIINl

Black Lives Matter and brand safety: It’s more complicated than keywords

Advertisers are reportedly blocking ads from appearing on Black Lives Matter-related content.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2Bf6Vl2

What’s Digital Asset Management and why are marketers adopting the technology?

The dramatic growth of both media assets and devices is fueling an interest in systems to organize digital assets.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2MYIOK2

Monday, June 15, 2020

Google Smart Shopping: How it’s different from standard Shopping campaigns [Video]

Smart Shopping campaigns aren’t just a feature update.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/30GDL9n

Video: Eli Schwartz on Google Panda gutting a site’s traffic

We also talked about enterprise SEO and what to expect when working with large companies on SEO.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2YuRU6E

Should Google not trust links in all guest blog posts?

Google has said again that links in guest blog posts should be nofollowed.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2UKWD3f