Tuesday, May 5, 2020

Google Search Console now supports SpecialAnnouncement schema

The Rich Results Test tool now also supports SpecialAnnouncement markup.

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A script that detects anomalies at a local level

This script alerts advertisers when regional differences related to the coronavirus have an impact on your PPC campaigns.

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Shopify launches post-COVID POS, Yelp rolls out omnichannel tools for SMBs

The companies are part of a shift toward deeper integration between online and offline operations.

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Google surfacing more local COVID news content to satisfy massive search demand

Local news publishers have struggled to monetize spike in consumer interest.

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Google May 2020 Core Update rolling out today

Here is the second Google core update of the 2020 year.

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Monday, May 4, 2020

Your sidebar featured snippet’s ranking didn’t change because of COVID [Video]

The new featured snippet variant was seen on 1% of all results pages containing featured snippets, said Olga Andrienko on Live with Search Engine Land.

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Video: Aaron Friedman on content generation ideas and do small things in SEO matter

Aaron and I had many meals together, kosher meals that is, at SEO conferences over the years.

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