Thursday, April 16, 2020

TikTok vs. Snapchat: A guide for marketers

A look at the key differences between Snapchat and TikTok.

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Big Amazon affiliate commission rate cuts among latest program changes

Amazon Associates will start to see lower commissions on many popular product categories.

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Wednesday, April 15, 2020

Search Engine Land Awards deadlines extended until July 2020

Due to the current situation with COVID-19, we will be extending our submission deadlines to give applicants more time.

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FAQ: Google’s Popular Products and how to increase your organic product visibility

How to get your products eligible, make your listings more competitive and measure traffic from Popular Products.

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The White House is encouraging Schema adoption for COVID-19 announcements

Private sector businesses are also urged to use the new “SpecialAnnouncement” and “eventAttendanceMode” tags when appropriate.

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What top SEOs are telling their clients now [Video]

SEO is a long-term game, so it is important to balance short-term pullbacks with making changes that hurt down the road, experts say in this clip from Live with Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3cm3uGy

A simple script to compare search behavior before – and during – COVID-19

How did the coronavirus crisis affect search behavior? This script helps to assess the change.

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