Friday, January 31, 2020

Apple’s big maps makeover now available across U.S., Europe coming soon

Apple Maps needs a ‘breakout’ feature. Could that be privacy?

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/31dlXAP

The digital marketing transformation led by Google and Amazon

It’s worth the time investment to consider how we can continue to evolve our advertising strategy along with the biggest platforms.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3b5Qjdg

What’s happening with featured snippets?

Questions remain if number one in the SERPs means a featured snippet or a typical organic result. Rank Ranger’s Mordy Oberstein breaks down what’s been happening recently.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/36HCTRh

How to win Agency of the Year: Interview with a judge

Past winners of our coveted Agency of the Year awards — awarded for both SEM and SEO specialties — have included Metric Theory, Rise Interactive, Wolfgang Digital and Wpromote. Make 2020 the year you and your team are awarded the highest honor in search.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2GEyUue

Thursday, January 30, 2020

With Jumpshot shuttered, where will SEOs get their ‘zero-click’ fix now?

Move is ominous for all companies “aggregating and anonymizing” user behavioral data for third party sale.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3aUXtkq

Will the Discover feed be Google’s next cash cow? What advertisers are saying about Discovery campaigns

Early looks at the new campaign type and native ad formats that have had little fanfare since launching in beta last year.

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How To Get featured in google Alerts



from Google SEO News and Discussion WebmasterWorld https://ift.tt/37HLk07