Monday, January 27, 2020

How BERT is helping SEO agencies focus on collaboration strategies

BERT is pushing agencies to assess how content creators and SEOs collaborate to address users’ intent and provide the best results for clients.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2uGXCaj

What local SEOs should focus on in 2020

Four experts offer their top 3 recommendations for local search marketers.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2TWim8R

How to optimize your website’s crawl budget

The best approach to optimize the crawl budget is to start with improving overall site speed and simplifying site structure to help both users and the Googlebot.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2RtwUeq

Your reputation depends on a solid (and legal) online review strategy

As consumers rely more heavily on online reviews, having a strong review management strategy in place can help your online reputation stand out.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/36BU6M0

Google’s SEO job description highlights importance of collaborating with multiple teams

You can apply to work at Google as an SEO — no joke.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/36vTE1N

Video: Thom Craver at CBS Interactive on the importance of schema and a bit on Google News

Just because Thom is an SEO at a news agency, don’t blame him for any bias you see in Google News.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2Golcvl

Redirecting url SEO



from Google SEO News and Discussion WebmasterWorld https://ift.tt/2Gu9L5j