Google Testing Incognito SERP Layout

from Google SEO News and Discussion WebmasterWorld https://ift.tt/2PZGQh4

Google Testing Incognito SERP Layout

from Google SEO News and Discussion WebmasterWorld https://ift.tt/2UI3Srh

Majestic’s enhanced tool now gives SEOs a lot more useful context about backlinks

New “link context” visualizes where the link appears on the page, the surrounding text and associated link density.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2ZBXPKN

Change log: Google updated its Search Quality Rater Guidelines

Here’s what’s new, compared side-by-side with the last version.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2ZI2KJb

Lessons I have learned from adding FAQ schema: A test of 1,000 keywords

FAQ snippets take more space in SERP and that can keep you on top.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2HP0khG

Microsoft opens responsive search ads beta to all advertisers

The automated text ad format is on track to become the new standard.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2LxkJc9

How Does the Local Algorithm Work? - Whiteboard Friday