Friday, September 6, 2019

Google’s Assistant-everywhere strategy reminiscent of old site search playbook

Google Assistant “syndication” is a way to battle Amazon Alexa and expand its reach for later monetization.

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Google adds new movie structured data

Take note if you have movie listings on your web site.

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How SEOs can master voice search now

Optimizing for voice search means answering questions in featured snippets, paying attention to local SEO and perfecting your mobile-friendliness.

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Thursday, September 5, 2019

Google search lets you swipe left and right on shows and movies

Google is launching a new way to find tv shows and movies in search.

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Microsoft introduces XLOOKUP in Excel – and it’s a big deal for data reporting

The new feature addresses many of VLOOKUP’s limitations.

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Who will you meet at SMX East?

Come to NYC, November 13-14, to train alongside search marketers from some of the world’s most successful brands and agencies.

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Wednesday, September 4, 2019

Google selects canonical URLs based on your site and user preference

If a different URL is chosen, it doesn’t negatively affect your site.

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