Friday, March 22, 2019

Google Retires rel=prev/next



from Google SEO News and Discussion WebmasterWorld https://ift.tt/2HwSACB

Survey finds Google Home users do more, have ‘far higher’ satisfaction than Alexa owners

Alexa devices dominate, but higher Google Home NPS scores suggest it will have better word of mouth and could gain market share.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2CyBksG

Thursday, March 21, 2019

Google’s neural matching versus RankBrain: How Google uses each in search

Neural matching helps Google better relate words to searches, while RankBrain helps Google better relate pages to concepts.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2Jtx8Af

Google Retires rel=prev/next



from Google SEO News and Discussion WebmasterWorld https://ift.tt/2CuLtXi

Let Customer Reviews Drive Your Conversions

Live Webinar: Thursday, April 4, at 1:00 PM ET (10:00 AM PT)

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2YfnWTd

Google’s March 2019 core quality update: Stories of recovery

Here’s an early look at a nutrition, small e-commerce and larger informational site after the March update. Each made changes based on clues from Google’s Quality Raters’ Guidelines; all saw gains in traffic after the update.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2ujh1e9

Google launches News Initiative subscriptions lab for publishers

The company also announced new fact-checking tools and other efforts to stop the spread of ‘misinformation.’

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2FrhQrB