Building an attribution strategy

Incomplete data leads to ineffective marketing strategies.

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A WordPress safety plan for SEOs and developers

How to protect your WordPress site from attack and keep it safe and secure.

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SEO industry ‘a minefield of dodgy practitioners’: Australian official seeks action

Small business advocate is calling for new regulation.

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No more confusion: Google gives core update a name, and a structure

Google’s Danny Sullivan says this week’s algorithm change will be called the “March 2019 Core Update,” hopes structure will cut back on confusion.

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Study: Brands are failing voice search optimization in 3 key areas

Brands had limited or non-existent review-response strategies, failed to optimize for unbranded keywords and didn’t do enough local-social posting.

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The One-Hour Guide to SEO, Part 1: SEO Strategy - Whiteboard Friday

Our Own Sarah Bird Joins the 2019 Class of Henry Crown Fellows!