Tuesday, November 20, 2018

International Blog Structure & Hreflang Tag



from Google SEO News and Discussion WebmasterWorld https://ift.tt/2Q6kNUJ

Hundreds of Long Tail Keyword Articles to Migrate to Q&A-like Pages



from Google SEO News and Discussion WebmasterWorld https://ift.tt/2DyUTT2

Google Ads showing Black Friday click, impression share trends in Overviews

Throughout the week, advertisers will be able to see how their campaigns are trending over last year.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2PBfrBr

SearchCap: Google hotel packs, impression share target & user comments in search

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2Fta56M

Cast your vote: Let’s give ‘exact match’ real meaning with a new name

We’re holding a totally unauthorized vote to rename exact match. Cast your best ideas!

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2PFJfgc

Send your team to SMX West to amplify learning and savings!

The more you send, the more you save – lock in team rates now!

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2BhqXct

Monday, November 19, 2018

Bing histograms reveal better business intelligence metrics with data distributions

Simple average is ok but histograms of your CPC data can help to better understand outlier data points. This is part one of a three-part series about Bing’s data distribution tools.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2OOQPjq