Tuesday, August 7, 2018

How Bing is enhancing search and apparently growing as a result

Sure, Google is still bigger, but contributor Adam Dorfman notes that Bing has been introducing significant innovations. Here’s why the underdog search engine is worth another look.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2OMtLTs

Speed Test shows the share buttons add 2 seconds to load time



from Google SEO News and Discussion WebmasterWorld https://ift.tt/2vJThQL

Speed Test shows the share buttons add 2 seconds to load time



from Google SEO News and Discussion WebmasterWorld https://ift.tt/2OPlhen

SearchCap: Google Ads authentication, Amazon advertising tips & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2LZMdu2

Google Ads account admins can require multi-factor authentication for all users

The new feature gives account owners more control over the security of their Google Ads accounts.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2OLEbml

Take the 2018 Moz Local Search Marketing Industry Survey

Posted by MiriamEllis

Local search marketing is a dynamic and exciting discipline, but like many digital professions, it can be a bit isolating. You may find yourself running into questions that don't have a ready answer, things like...

  • What sort of benchmarks should I be measuring my daily work by?
  • Do my clients’ needs align with what my colleagues are seeing?
  • Am I over/undervaluing the role of Google in my future work?

Here’s a chance to find out what your peers are observing and doing on a day-to-day basis.

The Moz Local Search Marketing Industry Survey will dive into job descriptions, industries served, most effective tactics, tool usage, and the non-stop growth of Google’s local features. We'll even touch on how folks may have been impacted by the recent August 1 algorithm update, if at all. In-house local SEOs, agency local SEOs, and other digital marketers are all welcome! All participants will be entered into a drawing for a $100 Amazon gift card. The winner will be notified on 8/27/18.

Give just 5 minutes of your time and you’ll get insights and quotable statistics back when we publish the survey results. Be sure to participate by 8/24/2018. We sincerely appreciate your contributions!

Take the Local SEO Survey Now


Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!



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Monday, August 6, 2018

A look at the new Google Ads (AdWords) interface

Contributor Jeff Baum looks at the benefits of the new Google Ads reporting and automation features.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2MkUc1a