SearchCap: Save big on SMX East, Google Image search, lawsuit settled & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2LoyHjG

Google releases speakable markup for news publishers interested in Google Assistant

Google has released new markup and schema aimed at bringing more news content to the Google Assistant and Google Home devices.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2LLw9rL

Attend SMX East with your team to save big on SEO & SEM training!

Teams that train together win together. Save big with our new low rates!

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2NI5Sv4

Smart content execution will net a lot of inbound links

Ever wonder why that link-building campaign you spent a lot of time and money on didn’t take off? Contributor Paddy Moogan offers 5 content execution tactics that will help you haul in a lot of quality links!

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2Od1h52

Google Image Search tests bridging mobile design to desktop search results

Google image search on desktop tests tiled image layout with titles and URLs beneath the snippets.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2O9ZYDU

BrightEdge and Searchmetrics settle patent infringement lawsuit

After a 4-year patent infringement lawsuit brought by BrightEdge against competitor Searchmetrics, the two have settled their differences.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2v1vpI1

Here’s why you should start thinking of content marketing as an SEO strategy

SEO is no longer about about low-quality, keyword-rich content. To make a website successful, SEO experts need a content marketing strategy.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2uMnoXX