Beyond keywords: What really matters in SEO content

Going beyond keywords to write high-quality content that attracts new customers and is SEO-friendly is the way to go, says contributor Jessica Foster. Here she shares eight ways to create content that satisfies people and engines. The post Beyond keywords: What really matters in SEO content...

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Do You Consider John Mueller to be Authoritative?

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New AMP features announced for geotargeting content, as well as some GDPR support

The Accelerated Mobile Pages project released a new "amp-geo" component and full support for the "amp-consent" component which may help some publishers address GDPR compliance The post New AMP features announced for geotargeting content, as well as some GDPR support appeared first on Search Engine...

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How does Google currently view the use & misuse of nofollowed links?

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SearchCap: AdWords interface changing, manual penalties & link building

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords interface changing, manual penalties & link building appeared first on Search Engine Land.

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Link building is complicated: A rebuttal

Contributor Andrew Dennis (kinda) disagrees with a previously published SEL article and offers his view on why link building may be difficult. The post Link building is complicated: A rebuttal appeared first on Search Engine Land.

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Act now! SMX Advanced Early Bird rates end Saturday night

Skip the basics and dive into the deep end of search marketing. Attend Search Engine Land’s SMX® Advanced June 11-13 in Seattle. More than 79% of available passes have already been sold and Early Bird rates expire this Saturday night. Book now to secure your seat and get a great deal! Your All...

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