Friday, March 2, 2018

Google Updates and SERP Changes - March 2018

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from Google SEO News and Discussion WebmasterWorld http://ift.tt/2GVkAvx

SearchCap: Google’s antitrust infringement, Bing Ads ‘fan’ community & technical SEO

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google’s antitrust infringement, Bing Ads ‘fan’ community & technical SEO appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2CQ6jxF

Google’s antitrust infringement continues ‘unabated’, Google Shopping competitors tell European Commission

Four months in, 19 rivals say too little has changed. The post Google’s antitrust infringement continues ‘unabated’, Google Shopping competitors tell European Commission appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2GTDwuj

You’ll love what the SMX Advanced agenda has to offer

SMX Advanced is where elite marketers train. See the agenda! The post You’ll love what the SMX Advanced agenda has to offer appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2oHGZow

Thursday, March 1, 2018

Are you ready for the attribution changes coming to Google AdWords?

If you're not, contributor Mona Elesseily will help you get up to speed. Here's her overview of attribution and five different replacement models available in Google AdWords. The post Are you ready for the attribution changes coming to Google AdWords? appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2F1IuEP

Bing Ads launches ‘fan’ community program for its most dedicated advertisers

Starting today, users can apply to join the new advisory program. The post Bing Ads launches ‘fan’ community program for its most dedicated advertisers appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2t6FHsv

Phrase, broad, or broad match modifier: After exact, what’s the next best match type?

Contributor Andy Taylor answers by sharing research that shows deploying multiple match types produces little difference between phrase and broad match options. The post Phrase, broad, or broad match modifier: After exact, what’s the next best match type? appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2GRvl1S