Friday, March 2, 2018

SearchCap: Google’s antitrust infringement, Bing Ads ‘fan’ community & technical SEO

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google’s antitrust infringement, Bing Ads ‘fan’ community & technical SEO appeared first on Search Engine Land.

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Google’s antitrust infringement continues ‘unabated’, Google Shopping competitors tell European Commission

Four months in, 19 rivals say too little has changed. The post Google’s antitrust infringement continues ‘unabated’, Google Shopping competitors tell European Commission appeared first on Search Engine Land.

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You’ll love what the SMX Advanced agenda has to offer

SMX Advanced is where elite marketers train. See the agenda! The post You’ll love what the SMX Advanced agenda has to offer appeared first on Search Engine Land.

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Thursday, March 1, 2018

Are you ready for the attribution changes coming to Google AdWords?

If you're not, contributor Mona Elesseily will help you get up to speed. Here's her overview of attribution and five different replacement models available in Google AdWords. The post Are you ready for the attribution changes coming to Google AdWords? appeared first on Search Engine Land.

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Bing Ads launches ‘fan’ community program for its most dedicated advertisers

Starting today, users can apply to join the new advisory program. The post Bing Ads launches ‘fan’ community program for its most dedicated advertisers appeared first on Search Engine Land.

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Phrase, broad, or broad match modifier: After exact, what’s the next best match type?

Contributor Andy Taylor answers by sharing research that shows deploying multiple match types produces little difference between phrase and broad match options. The post Phrase, broad, or broad match modifier: After exact, what’s the next best match type? appeared first on Search Engine Land.

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Keeping up with technical SEO

Remember the phrase “peak oil” that was bandied about by doomsayers just a few short years ago? The notion that the world was about to imminently run out of oil, and that would be the end of cars, planes and trains and everything else that runs on petroleum? “Peak oil” today...

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