Friday, February 16, 2018

Invest in a killer PPC campaign by using these smart budget strategies

Contributor Jeff Baum discusses how allocating funds and developing smart budgets brings focus to your PPC campaigns and helps make them a success. The post Invest in a killer PPC campaign by using these smart budget strategies appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2CpgDMM

What people get wrong about keyword cannibalization

Columnist Patrick Stox suggests SEOs should reconsider how they think about keyword cannibalization and look at it as an opportunity, not an issue. The post What people get wrong about keyword cannibalization appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2BBldKW

Did Google lower anchor text threshold for deep pages?



from Google SEO News and Discussion WebmasterWorld http://ift.tt/2F7GADF

Rewrite 301 Redirect or not for a Case mistake in a URL



from Google SEO News and Discussion WebmasterWorld http://ift.tt/2EuQkXl

Rewrite 301 Redirect or not for a Case mistake in a URL



from Google SEO News and Discussion WebmasterWorld http://ift.tt/2F6VtGa