Wednesday, October 4, 2017

SearchCap: Google AMP updates, SEO content & paid search clicks

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AMP updates, SEO content & paid search clicks appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2xQGtv7

Live Chat Best Practices for Conversion Rate Optimization

As many as three-quarters of website visitors abandon their shopping carts, and nearly 50 percent bounce from your site. Wouldn’t it be great if you could “read” your website visitors’ body language while they are browsing – and better understand which visitors to profitably engage with...

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2xQVASH

Beat high-cost paid search clicks by sweating the details

Paid search can be difficult in competitive industries where CPCs are higher than average, but columnist Pauline Jakober believes it's still possible to succeed with the right tactics. The post Beat high-cost paid search clicks by sweating the details appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2yVr6yW

Tuesday, October 3, 2017

Google releases a variety of Accelerated Mobile Pages Project (AMP) updates: scrolling animations, video analytics, fluid ad support

The scope and feature list of the open-source project continue to expand. The post Google releases a variety of Accelerated Mobile Pages Project (AMP) updates: scrolling animations, video analytics, fluid ad support appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2kkVO15

Word association: Here’s a script for analyzing the phrases that associate with your terms

Ever spent hours and days trawling through an AdWords account in an effort to unearth actionable insights? Columnist Daniel Gilbert shares a script that will give you a shortcut to potentially useful key phrases. The post Word association: Here’s a script for analyzing the phrases that associate...

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Switched To HTTPS- Any SEO value to keeping CSP



from Google SEO News and Discussion WebmasterWorld http://ift.tt/2xQPwJP

14 ways to get smarter with your content and SEO

Contributor Jim Yu uses the SMART framework to prescribe a formula for SEO and content marketing success. The post 14 ways to get smarter with your content and SEO appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2xVeBEZ