Longform articles and information overload

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2fEs51A

Websites Affected By Zombie Traffic - Observations & Analysis

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2kFTbXk

Google’s ‘Manhattan project’: Home device with a screen to compete with Echo Show

Can Google Home emerge from Amazon Echo's shadow? The post Google’s ‘Manhattan project’: Home device with a screen to compete with Echo Show appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2yxIUPT

Targeting featured snippet and ‘People also ask’ SERP features

Wondering how to obtain the elusive "position zero" in Google search results? Columnist Marcus Miller discusses how to target answer boxes and related questions. The post Targeting featured snippet and ‘People also ask’ SERP features appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2yMO6Ab

The trouble with ‘Fred’

Columnist Kristine Schachinger argues that Google's shift towards less transparency with SEOs and webmasters isn't beneficial to anyone -- even Google. The post The trouble with ‘Fred’ appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2x2C1oe

Search in Pics: Google balloon statues, a Fiat Polski car & massage chair

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Polski Fiat car: Source: Instagram Google massage chair: Source:...

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2xCLwil

Bing Ads adds URL tracking parameters for locations & extensions

The {TargetID} parameter also now captures more click source information. The post Bing Ads adds URL tracking parameters for locations & extensions appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2ydusjP