Hreflang, same language, different countries and Googles laziness

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2uVUOnE

How to set up regional XML sitemaps for international site?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2urVeiP

URL naming... rewriting to match page contents?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2vQo8wP

Google advertisers blacklisted after exploiting AdSense, driving down CPCs

These ad buyers set irresponsible campaign parameters, which caused a decline in ad coverage and a drop in fill-rate. The post Google advertisers blacklisted after exploiting AdSense, driving down CPCs appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2vP0GA1

What is LSI and does Google use it?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2urmKAd

SearchCap: AdWords sitelinks update, e-commerce silos & PPC reach

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords sitelinks update, e-commerce silos & PPC reach appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2vQ8y4U

Accelerated Mobile Pages (AMP): IS faster better?

Google has doubled down on Accelerated Mobile Pages (AMP), its open source initiative designed to improve web page speed and performance for mobile users. More than 2 billion AMP pages have been published from over 900,000 domains, and many online publishers report significant gains in both traffic...

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2vkdnSG