Yext launches app directory with 26 partners for two-way data exchange

Data integrations span a range of categories and partners. The post Yext launches app directory with 26 partners for two-way data exchange appeared first on Search Engine Land.

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Google won’t build featured snippets analytics in Search Console

Don't bank on Google sharing any data on how your website is being used by Google in the featured snippets. The post Google won’t build featured snippets analytics in Search Console appeared first on Search Engine Land.

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SMX Advanced Live Blog: AMA with Google Search

Google's Gary Illyes sits down with Search Engine Land's founding editor, Danny Sullivan, for a keynote conversation covering a wide range of Google- and SEO-related topics. The post SMX Advanced Live Blog: AMA with Google Search appeared first on Search Engine Land.

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ICC Champions Trophy 2017 Google doodle doubles as video game for Cricket fans

To celebrate this week's ICC Championship tournament, Google designed a digital game of crickets playing... cricket. The post ICC Champions Trophy 2017 Google doodle doubles as video game for Cricket fans appeared first on Search Engine Land.

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SEO and content convergence: Making the most of moments that matter

Columnist Jim Yu notes that as the digital marketing industry matures, SEO and content marketing are becoming more and more integrated. The post SEO and content convergence: Making the most of moments that matter appeared first on Search Engine Land.

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Yet another study shows featured snippets lead to significant drops in organic clicks

With Google showing more and more featured snippets, more studies are coming out showing how they impact the core web results. The post Yet another study shows featured snippets lead to significant drops in organic clicks appeared first on Search Engine Land.

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How to check if you’ve screwed up your AdWords account, v.2

Columnist Daniel Gilbert shares an updated version of an AdWords script that scans your account to identify some of the most common issues, including misspellings and outdated seasonal ads. The post How to check if you’ve screwed up your AdWords account, v.2 appeared first on Search Engine Land.

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