Thursday, May 18, 2017

Google confirms job search rolling out in coming weeks

After weeks of testing, Google has finally confirmed at Google I/O they are rolling out a job search feature. The post Google confirms job search rolling out in coming weeks appeared first on Search Engine Land.

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Google announces Lens, an AI-powered visual search tool

At today's Google I/O 2017 conference keynote, Google introduces a new visual search tool coming to Google Assistant and Google Photos. The post Google announces Lens, an AI-powered visual search tool appeared first on Search Engine Land.

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Wednesday, May 17, 2017

The anatomy of ad copy relevance: The new Google standard

Columnist Jason Puckett discusses how today's most advanced advertisers are implementing sophisticated ad copy at scale across their accounts. The post The anatomy of ad copy relevance: The new Google standard appeared first on Search Engine Land.

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5 massive SEO and content shifts you need to master right now

What can today's industry shifts tell us about the future of SEO and content marketing? Columnist Jim Yu discusses some current trends and their implications. The post 5 massive SEO and content shifts you need to master right now appeared first on Search Engine Land.

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Relevance vs. authority: Which link has more value? (Part 3)

In the third and final installment of his series on authority versus relevance in link building, columnist Andrew Dennis shares insights from experts who believe that the better metric depends on the situation. The post Relevance vs. authority: Which link has more value? (Part 3) appeared first on...

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What is the Antikythera Mechanism? Google doodle honors ancient astronomical tool

Today marks the 115th anniversary of the discovery of an analog astronomical computer found in Roman ship cargo dating back to 150 BC. The post What is the Antikythera Mechanism? Google doodle honors ancient astronomical tool appeared first on Search Engine Land.

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Google tests ‘highlights’ icons in the local knowledge panels

Google is busy testing new features in the local listings. Here is one that shows fun icons. The post Google tests ‘highlights’ icons in the local knowledge panels appeared first on Search Engine Land.

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