Accessible files coming back as blocked by robots.txt

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2pDAXs0

What your paid search KPI says about you

Every advertiser measures success based on key performance indicators (KPIs) that they deem relevant. Columnist Andy Taylor asks, What do your chosen KPIs say about your priorities? The post What your paid search KPI says about you appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2qaDDdv

Google Analytics Missing AMP traffic for Today?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2pDruRi

Googlebot hitting same page hundreds of times a day

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2oyMULX

Bing Ads rolls out Merchant Promotions for Shopping campaigns in US

The program, coming out of pilot, spotlights offers in Bing product ads. The post Bing Ads rolls out Merchant Promotions for Shopping campaigns in US appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2oArKjX

IAB: Paid search was 48 percent of total digital spend in 2016

Spending declined on the desktop but grew by nearly $6 billion overall because of mobile. The post IAB: Paid search was 48 percent of total digital spend in 2016 appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2qa56fz

Advertisers get claim notices for Google’s $22.5M settlement over ads on parked domains

The settlement stems from a case that dates back to 2008 about Google ads showing on error pages and parked domains. The post Advertisers get claim notices for Google’s $22.5M settlement over ads on parked domains appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2oA2iLD