Broad match: What is it good for?

Columnist Brett Middleton describes how to use broad match in paid search campaigns as a keyword research tool. The post Broad match: What is it good for? appeared first on Search Engine Land.

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What is quality content?

Columnist Patrick Stox takes a comprehensive look at what Google might consider to be "quality content" and adds his own thoughts and tips based on his experience in the SEO industry. The post What is quality content? appeared first on Search Engine Land.

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Do you have the right local SEO tools for the job?

Planning and executing a local search campaign requires a lot of data and insight, making a good local SEO tool stack invaluable. Columnist and local search expert Andrew Shotland shares his. The post Do you have the right local SEO tools for the job? appeared first on Search Engine Land.

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Loss of Indexed Pages - Causes?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/28n5mZc

Phoebe Snetsinger Google doodle marks 85th birthday of famous bird watcher

Snetsinger is credited with seeing 8,393 bird species in her life timeline - the most of any birder at the time of her death. The post Phoebe Snetsinger Google doodle marks 85th birthday of famous bird watcher appeared first on Search Engine Land.

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Apple gets into the SEM business with paid-search for app developers

The possibility of an AdWords-like paid search model for the iOS App Store was first raised in April in a Bloomberg Report. The post Apple gets into the SEM business with paid-search for app developers appeared first on Search Engine Land.

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SearchCap: Bing News PubHub, AdWords features & ranking tips

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing News PubHub, AdWords features & ranking tips appeared first on Search Engine Land.

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