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SEO Industry Mourns The Loss Of Dana Lookadoo

Dana Lookadoo died Monday after a long battle with injuries she suffered in a November 2013 cycling accident. The post SEO Industry Mourns The Loss Of Dana Lookadoo appeared first on Search Engine Land.

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SearchCap: Google Constitution Results, AdWords & Bing Ads & Rich Snippets Study

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. The post SearchCap: Google Constitution Results, AdWords & Bing Ads & Rich Snippets Study appeared first on Search Engine Land.

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Google Adds Complete Content Of United States Constitution To Search Results

To celebrate Constitution Day and further the efforts of The Constitution Project, Google has added constitutions from 13 countries. The post Google Adds Complete Content Of United States Constitution To Search Results appeared first on Search Engine Land.

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Measuring The Offline Value Of Paid Search Clicks During The Holidays & Beyond

Google's "Store Visits" metric is handy for calculating offline conversions attributed to paid clicks, but it doesn't tell the whole story. For paid search marketers tasked with attribution modeling, columnist Andy Taylor takes a look at how various factors can impact offline conversions. The post...

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Are You Making These 5 Mistakes When Importing From AdWords To Bing Ads?

Using Bing Ads' "Import from Google AdWords" feature? If so, columnist Purna Virji cautions you to avoid these potential pitfalls. The post Are You Making These 5 Mistakes When Importing From AdWords To Bing Ads? appeared first on Search Engine Land.

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Study: Position One In Search May Get Less Clicks Than Position Two With Rich Snippets

Rich snippets can provide a 26% lift in clicks on the second search listing says a Blue Nile Research study. The post Study: Position One In Search May Get Less Clicks Than Position Two With Rich Snippets appeared first on Search Engine Land.

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