Announcing the 2015 Search Engine Ranking Factors Study

SPONSOR MESSAGE: Content Creation Guide

According to CMI, 70% of B2B marketers are creating more content than they did one year ago – but is that content really making an impact? This Content Creation Guide from Salesforce Pardot provides step-by-step instructions to help you create a top-notch content strategy. You’ll also...

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Graphiq Search: FindTheBest Pivots To Become Knowledge Graph Engine

The worlds most extensive “knowledge graph” may not be at Google. Vertical search site FindTheBest (FTB) has rebranded and relaunched as Graphiq — a data visualization or knowledge graph search engine. Using a huge volume of data sources, automation and human editorial...

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The Link Strategist: The Missing Role For Enterprise Level Link Building

Enterprise organizations that want to get serious about link building may be well served by a dedicated team for link acquisition. Columnist Garrett French outlines the five roles that comprise this team and focuses today on the link strategist. The post The Link Strategist: The Missing Role For...

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The Cross-Border Series Part 4: Advertising In APAC

In the fourth and final installment of his series on search marketing across the globe, Microsoft's Gabriel Kwakyi discusses tips for doing business in the Asia Pacific region. The post The Cross-Border Series Part 4: Advertising In APAC appeared first on Search Engine Land.

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Divide categories into subcategories, or use tags?

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Irony Alert: Could Alphabet’s Hidden Link To Hooli Get It Banned In Google?

If you know where to look or click, there's a hidden link from Alphabet to Hooli, the fictional tech company in HBO's Silicon Valley comedy. But hidden links are a no-no with Google's search guidelines. The post Irony Alert: Could Alphabet’s Hidden Link To Hooli Get It Banned In Google?...

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