Is It Time For Google To Rank Paid News Content Better?

For years, Google has suppressed the ability for paid news content to rank well in its search results. It’s time for that to change, given how Google doesn’t suppress other types of paid content. The change may help people value news content more. It might also produce real revenues for...

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SearchCap: Bing Mobile Friendly Algo, Wolfram Image Identifier & AdWords Editor 11

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Mobile Friendly Algo, Wolfram Image Identifier & AdWords Editor 11 appeared first on Search Engine Land.

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AdWords Editor 11 Adds Support For Labels, Call-Only Ads, Ugraded URLs & More

Some new (and not so new) features get functionality in Editor 11.1. The post AdWords Editor 11 Adds Support For Labels, Call-Only Ads, Ugraded URLs & More appeared first on Search Engine Land.

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Is cloaking for Google ever acceptable?

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Demanding More Detail, Legal Group Calls On Google To Disclose RTBF Criteria

The group of 80 lawyers and academics want a lot more information from Google. The post Demanding More Detail, Legal Group Calls On Google To Disclose RTBF Criteria appeared first on Search Engine Land.

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Please Take Search Engine Land’s SEO Success Factors Survey

Your feedback helps us update The Periodic Table Of SEO Success Factors. Please spare a few minutes and your expertise! The post Please Take Search Engine Land’s SEO Success Factors Survey appeared first on Search Engine Land.

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Bidding & Optimization Strategies To Take Your Search Marketing Results To The Next Level

A majority of digital advertising budgets are put towards search, so the ability to be competitive in this space is critical. Columnist Matt Ackley discusses how you can maximize your ROI when creating your bidding strategy for paid search. The post Bidding & Optimization Strategies To Take...

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