The Future Of Search Is Productivity Across Platforms

Columnist John Cosley of Bing Ads discusses the future of search in a multi-device, cross-platform world. The post The Future Of Search Is Productivity Across Platforms appeared first on Search Engine Land.



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Marketers Spent $4 Billion On Click-to-Call Advertising In 2014 — Report

Lack of keyword attribution creates a "blind spot" for search marketers. The post Marketers Spent $4 Billion On Click-to-Call Advertising In 2014 — Report appeared first on Search Engine Land.



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Duplicate ads in Google Cache

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Report: Google Will Get Access To Twitter’s Firehose Again

The agreement, reported by Bloomberg Business, comes 3 1/2 years after a similar arrangement ended. It will make tweets easier to find on the search giant. The post Report: Google Will Get Access To Twitter’s Firehose Again appeared first on Search Engine Land.



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How The Sharing Economy Will Lead To The Growth Of Online Reviews

Marketing Land's Amy Gesenhues interviews Keynote Speaker & NYT Best Selling Author Bill Tancer for a preview of insights he will share about online reviews at SMX West in Silicon Valley, March 4, 2015. The post How The Sharing Economy Will Lead To The Growth Of Online Reviews appeared first...



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Bing Ads Discusses 3 New Initiatives: Native Ads On MSN.com, Mobile Ad Formats, Remarketing

The company's foray into native advertising will harness intent signals from Bing Ads. The post Bing Ads Discusses 3 New Initiatives: Native Ads On MSN.com, Mobile Ad Formats, Remarketing appeared first on Search Engine Land.



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Google Answers Now Showing Blue Icons Linking To Publisher Sites Or More Google Answers

Google Answers now shows action links directing to publishers sites. This was done previous for easter eggs and Google's own content but now it works for third-party publishers. The post Google Answers Now Showing Blue Icons Linking To Publisher Sites Or More Google Answers appeared first on...



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