Travel Search Consolidation: Expedia Buys Rival Travelocity For $280M

The move puts most US and global travel market in just a few hands. The post Travel Search Consolidation: Expedia Buys Rival Travelocity For $280M appeared first on Search Engine Land.



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Difference between cached view and Google fetch and render view

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Performance Marketing Benchmark Report Holiday 2014: Mobile Has Arrived

Contributor Matt Ackley summarizes key findings from Marin's recently released report. The post Performance Marketing Benchmark Report Holiday 2014: Mobile Has Arrived appeared first on Search Engine Land.



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YP Introduces Cross-Device Retargeting With Local Search Query Data

Local search provider YP (formerly Yellowpages.com) is introducing a new cross-device retargeting capability directed at national advertisers. It combines the company’s high-intent local query data with cross-screen behavior and ad exchange mobile display inventory. To accomplish the...



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Measuring TV Ad campaign success for digital/SEO

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Stop Procrastinating: It’s Time To Address Mobile SEO

Columnist Janet Driscoll Miller explains how to evaluate your mobile performance in organic search so that you can make the case for investing in mobile. The post Stop Procrastinating: It’s Time To Address Mobile SEO appeared first on Search Engine Land.



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Bing Also Testing Google’s Search Design Interface

Days after Yahoo was caught testing a Google search design interface, Bing is also caught testing it. The post Bing Also Testing Google’s Search Design Interface appeared first on Search Engine Land.



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