Google Mobile Friendly Label Goes International

The mobile-friendly label in the Google mobile search results is now available in all languages. The post Google Mobile Friendly Label Goes International appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1IBKQY2

Subdirectory penalized?!

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1GksLcY

NYT Best-Selling Author And Consumer Behavior Expert @BillTancer To Keynote @SMX West 2015

Author of "Everyone's a Critic: Winning Customers in a Review-Driven World" and GM of Global Research for Experian Marketing Services to be featured speaker at Search Engine Land's conference on March 4, 2015. The post NYT Best-Selling Author And Consumer Behavior Expert @BillTancer To Keynote...



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1ulT2Cb

Google Launches Custom Columns For Deeper Metric Segmentation

Advertisers can segment metrics at the campaign and ad group levels. The post Google Launches Custom Columns For Deeper Metric Segmentation appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1Gdiy3S

Understanding Cross-Device Attribution And Adjusting Campaigns Accordingly

Columnist Mona Elesseily explains why multi-device attribution is important and explores solutions for finding credible data on customers using two or three digital devices. The post Understanding Cross-Device Attribution And Adjusting Campaigns Accordingly appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1yQ2q6h

The Dynamics Of The Search Ad Marketplace: Dissecting A Moving Target

Columnist John Cosley of Microsoft shares insights about how Cost Per Click, Ad Click-Through Rate, and volume of searches organically evolve throughout the day. The post The Dynamics Of The Search Ad Marketplace: Dissecting A Moving Target appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1x1OK8S

Google Says Penguin To Shift To “Continuous Updates”

Google To Continuously “Optimize” The Penguin Algorithm As It Goes The post Google Says Penguin To Shift To “Continuous Updates” appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1Byvb9P