New Google Easter Egg For SEO Geeks: Server Status 418, I’m A Teapot

Google has a new easter egg, mostly designed for server geeks and SEO geeks, at google.com/teapot. The page itself serves up an 418 response code, which is a server status code, named “I’m a teapot.” The 418 code itself was an April Fools Joke from 1998 and is not meant to be...



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Google Search Offers Up Multiple Travel Options To Help Users Avoid Traffic Complications

According to a Google+ post, Google Search now displays multiple travel options and estimated route times on a single card when users search for traffic directions. From the post: The aim is to help users determine the fastest way to get to where they’re going, in as few views as...



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Does my website prove the google sandbox / Penguin 3 test?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1qJo4RQ

Are there any SEO benefits to link title attributes?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1pBYfHs

WMT reporting 404s from another site

from Google SEO News and Discussion WebmasterWorld http://ift.tt/XMYNQh

Bing Ads Launches Close Variants Test In US

Earlier this month, Google made waves when it announced it is removing the option to turn off close variants targeting, making true exact match keyword targeting a thing of the past in AdWords. Today, Bing Ads said it is testing the same thing in the U.S., although with the option to opt-out of the...



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Google “Knowledge Vault” To Power Future Of Search

Google’s Knowledge Graph is being used to supply increasing amounts of structured content in PC and mobile search results. It’s part of an evolution that began with “universal search” and accelerated with the requirement for “answers not links” in mobile. Now...



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