EU Regulators Meet Amid “Right To Be Forgotten” Confusion

The caution “be careful what you wish for” might be appropriate going into a meeting of 28 European privacy regulators in Brussels this week. Following the European Court of Justice’s creation of the Right to Be Forgotten (RTBF) and Google’s launch of a web form to field...



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How long to re-rank changed content

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What we don't realize Google learns from Android devices

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Manual Actions removal without a reconsideration request letter

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The Single Metric Every SEM Acquisition Marketer Should Be Tracking

When it comes to SEM acquisition marketing, there’s no such thing as a free lunch. As acquisition marketers can attest, there’s almost always a tradeoff between the number of new customers acquired, and the customer lifetime value (CLV) of those customers. In short: The more new...



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18 Lessons Learned In Leveraging Event Marketing For B2B SEO

Here’s a painful truth: for B2B marketing success in fast-growth environments, inbound marketing only plays a small role in the process. Outbound marketing efforts, like event marketing, often play a much more significant role. In fact, according to a study released last year covered by...



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Google: Link Drops In Forums Is Spam and Will Get The Dropped Site Penalised

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