Wednesday, April 23, 2014

Search Marketers: Keep Calm, Carry On

Everybody loves progress, but nobody likes change. This adage is particularly true any time Google announces major upgrades to AdWords. If recent comments on Twitter are any indication, Google this morning was gearing up to pull your hair, throw sand in your face and take your lunch money. None of...



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Tuesday, April 22, 2014

Schema Markup Shows In 36% Of Google Search Results, But Almost No Websites Use It [STUDY]

More than one-third of Google’s search results incorporate Schema.org rich snippets, but only a tiny fraction of websites are actually using the markup code. That’s according to a new Searchmetrics study out today that examined Google’s U.S. search results in March “for tens...



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Google’s 4/22 AdWords News: Features For App Ads, More UI Tools, No Wild Surprises

Anticipation has been running high among paid search marketers about what today’s AdWords announcement — dubbed “Step Inside AdWords — might hold, since Google began teasing the news. However, any fears of drastic changes in the vein of last year’s move to enhanced...



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Will the mobile update happen?





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Bing Supports Today’s Boston Marathon By Spotlighting Runners On Its Homepage

Bing made an unconventional move today and changed its homepage image midday in honor of the Boston Marathon. To support the race and marathon participants, Bing changed its homepage to include a photo of the runners with fans cheering them on, and two BostonStrong flags waving in the foreground of...



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SearchCap: Matt Cutts Tells How To Avoid Buying A Domain Name Previously Ruined By Spammers

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Matt Cutts: How To Avoid Buying A Domain Name Previously Ruined By Spammers In his latest video, Google head of web spam (and, today, Boston...



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Google’s Matt Cutts: How To Avoid Buying A Domain Name Previously Ruined By Spammers

In his latest video, Google head of web spam (and, today, Boston Marathon runner) Matt Cutts offers a few quick tips to avoid purchasing a domain name that may have been previously destroyed by a spammer. The video is in response to the following question from a site owner who purchased a bad...



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