What Do Users Really Think Of The New Google Design?

When Google started testing the new look for its search results pages which ditches the shading behind the ads and replaces it with yellow “ad” icons, contradictory outcries of this sort began popping up, “Ad click-through rates are going to plummet because the ads are too obvious...



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1hPyxbg

SearchCap: The Day In Search, March 21, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Tell Search Engines What “Entities” Are On Your Web Pages Search engines have increasingly been incorporating elements of semantic search to...



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1g9sPTQ

How To Tell Search Engines What “Entities” Are On Your Web Pages

Search engines have increasingly been incorporating elements of semantic search to improve some aspect of the search experience — for example, using schema.org markup to create enhanced displays in SERPs (as in Google’s rich snippets). Elements of semantic search are now present at...



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1lar3VN

Google adding sitename to titles, twice.

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1giSsmn

How smaller Web sites will benefit from Google penalties

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1eZAFex

Can Bounce Exchange Reduce Site Bounce Rate? A Tool Review

Like many of you, I’m always on the lookout for cool new ways to drive conversions and leads on my site. When it comes to finding genuinely useful software tools to help my business accomplish this, it can be tough — after all, new products launch almost daily, and it’s difficult...



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1r54l2k

Part Two: If Google Was A Guy (Video)

Earlier this year, we covered two videos portraying what it would be like if Google, the search engine, was an actual real living being. Now, part two of the video from College Humor is out, where it mocks searchers, Google Doodles, Google Glass and even Bing. Note, there is some adult language...



Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1eYRara