Tuesday, February 4, 2014

SearchCap: The Day In Search, February 3, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Brings Search Funnels Attribution Modeling Tool To AdWords Google announced it is adding a Search Funnels Attribution Modeling Tool to AdWords to help...



Please visit Search Engine Land for the full article.





from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1k54TDB

Google Brings Search Funnels Attribution Modeling Tool To AdWords

Google announced on it is adding a Search Funnels Attribution Modeling Tool to AdWords to help marketers better understand how AdWords campaigns are part of the sales funnel. Advertisers can look at five different attribution models in AdWords and compare up to three attribution models...



Please visit Search Engine Land for the full article.





from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1bWrDxl

Monday, February 3, 2014

Google Warns German Webmasters That Paid Links Violate Google’s Guidelines

Google’s head of search spam, Matt Cutts, posted on Twitter this morning, another stern warning to German webmasters about a link penalty looming for them. Matt Cutts tweeted: A reminder (in German) that paid links that pass PageRank violate our guidelines: http://t.co/u1MpvL7kh4 — Matt...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1j6KFsT

Super Bowl 2014: How We Searched

I know, I know. Kids today are all about the hashtags and the Twitters, but turns out, we’re pretty good multi-taskers and are still really into searching too. As has been the case all six years I’ve been looking at how the Super Bowl impacts how we search, we use Google (and Bing and...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1bnooCf

6 Local Tips For Small Business SEO Success

We all know that a key component of any small business’ marketing strategy is to effectively position its brand in search engine results. But is it possible to dominate search results with content you control — or at least content you’ve influenced? The answer is yes. There are...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1nIoedT

No Index No Follow





from Google SEO News and Discussion WebmasterWorld http://ift.tt/1bV1Ky0

index.htm or index.html - does it matter to google?





from Google SEO News and Discussion WebmasterWorld http://ift.tt/1nI818v