Facebook intros new knowledge panel-like information boxes

The Wikipedia-sourced info boxes mean users may not have to leave the platform to look up entities.

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Google Merchant Center tips: Supplemental feeds and feed rules [Video]

Maximize your visibility in Google Shopping by using these two tools to augment and optimize your product feeds.

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New Google SERP Component? (Top X Products Box)

from Google SEO News and Discussion WebmasterWorld https://ift.tt/2B1z8vC

New Google SERP Component? (Top X Products Box)

from Google SEO News and Discussion WebmasterWorld https://ift.tt/2Aqx94b

Martech Spotlight: How Kenshoo does digital commerce ad management

At a time when digital commerce is more important than ever, we’re profiling vendors that help retailers scale their ads on e-commerce marketplaces.

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Text messaging is the most effective marketing channel most retail brands aren’t using

More than 50% of consumers said they want to text with their favorite brands.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/3f89O5Y

Life after Google Shopping: Don’t be a one-trick pony

No brand grows at scale on one ad platform so you need to look for opportunities beyond Google Shopping. Here are some options to consider.

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